International Business Festival 2018




Matt Hull
28 September 2017
The Duke of Cambridge hails “drive and ingenuity” of UK firms as he announces patronage of 2018 International Business Festival

London, UK: His Royal Highness The Duke of Cambridge has announced that he will be the patron of the 2018 International Business Festival at an event held yesterday evening at Lancaster House.

The Festival, which will be held in Liverpool next June, will bring together businesses from across the country and around the world to access practical advice, make connections and hear inspirational presentations from industry experts.

Sales valued at £250m were agreed at the most recent edition of the Festival in 2016, with some 500 UK companies securing exports worth in excess of £87m according to independent research.

In the speech announcing his patronage, The Duke of Cambridge praised British business, saying that the UK's prosperity relied on their ingenuity and dynamism. The Duke, who has championed UK trade via the GREAT campaign in China, Japan and the United States, said that as we look to the future it was important that the UK builds trading partners around the world – strengthening links with old friends and creating new opportunities.

The Duke of Cambridge made the announcement in front of an audience of senior business and government leaders as well as entrepreneurs behind some of the small and medium-sized enterprises who participated in previous editions of the International Business Festival.

Max Steinberg, chairman of the International Business Festival, said: “Having the Duke on board as Festival patron will be a huge boost to our presence in key international markets, helping us to attract even more delegations to Liverpool next June. As we look to our future, and the new global trading relationships the UK will need to build moving forwards, the International Business Festival is more important than ever – and the support of His Royal Highness is hugely welcome.”

The International Business Festival, which is supported by the UK government through the Department for International Trade, will be held across nine days over three weeks from 12-28 June 2018, with each day's programme focused on a high-growth industry – from manufacturing to sustainable energy.

The Festival will also play host to a range of high profile third-party events – including the SheTrades Forum, the world's biggest women's entrepreneurs conference organised by the UN and WTO.

Justin Dooley, Festival alumnus and co-founder of ice cream producers Caffe Cream served samples of his product at this evening's event. He said: “It's a real honour to be here tonight with the Duke of Cambridge. He's a massive champion of UK businesses, so it feels like a perfect match. We attended the International Business in both 2014 and 2016 and it has provided us some fantastic opportunities. We were able to pitch to major buyers and make connections to help market our ice cream internationally.”

To purchase tickets for 2018 International Business Festival visit

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Notes to Editors

About 2018 International Business Festival


The International Business Festival is the world's biggest business event. Hosted every two years in its home city of Liverpool, the festival captures the dynamism and diversity of the global marketplace. The goal is to give businesses the space, support and expertise they need to make connections, do deals and realise their potential. The International Business Festival is supported by UK government through the GREAT Britain campaign and by its commercial partners British Airways and HSBC. | @thebusinessfest |

About SheTrades

Established in 1964, ITC is the joint agency of the World Trade Organization and the United Nations. ITC assists small and medium-sized enterprises in developing and transition economies to become more competitive in global markets.

SheTrades is ITC's initiative to connect one million women entrepreneurs to market by 2020.  SheTradesworks with governments, corporations and business support organisations to undertake research, shape enabling trade policies and regulations, facilitate financing, and expand access to public tenders and corporate supply chains.

For more information visit and

Interviews with Festival Chair Max Steinberg and Festival Director Ian McCarthy are available on request.

For media enquiries please contact Kate Mallett or Mia Cochrane at Four Communications on:

0203 697 4200 or [email protected]

For more information about the 2018 International Business Festival please visit


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